Designed an oversized airline ticket presented to running influencer Mirna Valerio (@themirnavator) on Good Morning America. This promotion was part of a communications effort to elevate Tata Consultancy Services’ (TCS) presence as a sponsor of the New York City marathon and invite Mirna to participate in TCS’ marathons across the globe. In addition to GMA’s audience viewership, the asset was seen by Mirna’s 108K followers on Instagram.
